Corporate Profile

About LOTTE rent-a-car

Since starting its rental car business in 1989, Lotte Rent-a-Car has established itself as Korea’s No.1 rental car brand, committed to ensuring safe and comfortable mobility for its customers.
Today, the company offers a comprehensive range of mobility services, including short-term rentals, long-term rentals, used car purchases, and on-site vehicle maintenance.
With an annual revenue of 2.9 trillion KRW in 2025 (a 4.5% year-on-year growth) and a fleet of approximately 255,000 vehicles (Source: Seoul Car Rental Business Association), LOTTE rent-a-car continues to set the standard in the domestic rental car industry.
For short-term rentals, we operate a diverse fleet of around 10,000 vehicles through a nationwide network of over 270 locations, including major airports and train stations, making us a trusted partner for seamless travel.

Especially, Jeju Auto House is a premier facility featuring over 3,300 vehicles, a 500-car parking lot, maintenance facilities, self-service fuel stations, and contactless kiosks, all designed to provide fast and seamless service.
LOTTE rent-a-car remains dedicated to delivering exceptional service and ensuring a pleasant travel experience for all our customers.

Through continuous customer-centric service innovation, LOTTE rent-a-car achieved a "Grand Slam" by winning Korea's top three customer satisfaction awards for 10 consecutive years from 2016 to 2025. Furthermore, the company acquired the government-recognized 'Consumer Centered Management (CCM)' certification, supervised by the Korea Fair Trade Commission.

Grand Slam of the Top 3 Customer Satisfaction Awards

CCM(Consumer Centered Management)
Certification

Highest ‘AAA’ Rating
in MSCI ESG Evaluation

Market Standing and General Overview

As Korea’s No. 1 rental car brand with the largest market share, Lotte Rent-a-Car is at the forefront of pioneering an innovative Car Life experience.

Financial Highlights

LOTTE Rental is redefining mobility and opening a new consumption paradigm, growing into a 3 trillion KRW enterprise.
In 2025, the company achieved record-high financial milestones, posting a YoY revenue growth of approximately 4.5% and an operating profit increase of 9.7% to continue its strong growth trajectory.

History

LOTTE Rental is dedicated to enhancing customers' lives and advancing as a leader in the mobility platform industry. Below is a detailed timeline of our significant milestones:

딤(Dim)처리 배경
딤(Dim)처리 배경